Welcome to the Programme
Champions turn possibility into progress.
Welcome to the SAB Innovation Champions journey. This programme is designed to help you think differently, use AI practically, build stronger ideas, and turn innovation into real progress for SAB, its customers and the Kingdom.
A message from Iffat
Welcome Innovation Champions,
I am delighted to welcome you to the SAB Innovation Champions Programme.
This journey is about more than learning innovation tools. It is about building the mindset, confidence and capability to become the change inside SAB.
Innovation is not only a process. It is a mindset, a movement and a catalyst for transformation. Through this programme, you will explore real challenges, use AI to expand your thinking, develop practical ideas, and strengthen your role as innovation catalysts across the bank.
SAB has already shown what is possible when people are empowered to think differently, collaborate across boundaries and turn ideas into action. Now this is your opportunity to contribute to that journey.
My invitation to you is simple: be curious, be bold, support each other, and focus on ideas that can create real value for our customers, colleagues and the future of banking in Saudi Arabia.
Welcome to the Innovation Champions community.
Your Innovation Champions journey
Six steps from getting ready to pitching your idea. Open each guide when you reach that day.
Get ready
Prepare for the programme, understand the challenge, and set yourself up for the Innovation Champions journey.
Open the guideInnovation foundations
Explore the innovation mindset, understand the SAB challenge, and learn how to frame better opportunities.
Open the guideResearch, ideas and AI
Use AI to run lightning demo research, generate ideas, and share your individual ideas into the Ideas Hub.
Open the guideStrengthen and shape ideas
Develop stronger concepts, improve your value proposition, test assumptions, and prepare ideas for acceleration.
Open the guidePrototype and test
Turn ideas into simple prototypes, gather feedback, and learn what needs to improve before pitching.
Open the guidePitch and action plan
Present your strongest ideas, reflect on your learning, and define how you will continue as an Innovation Champion.
Open the guideHow to approach the week
A few simple habits that make the programme work.
What you will build during the programme
By the end of the journey you will leave with real, practical outputs.
Quick access to each day
Jump straight to any guide that is live.